Heads of Commercial

A peer network is vital for new ideas, benchmarks, support, sharing of lessons learned & best practices, encouragement, reflection on how to help the business win and drive results, future-readiness.

Members of this peer group:

The members are responsible for: Commercial, Sales, Business Development, Sales & Marketing on CXO/Head of/VP/Group Director and Director levels.

Some topics of interest:

With the help of the chair, members select and prioritize the topics of interest that peers want to deep-dive into during the five-yearly half-day meetings. It could be:

● Business and sales transformation after the crisis
● Commercial excellence: Definition and measurement 
● Salary efficiency: Effective tools, software, KPIs 
● Motivation of sales and retention strategies 
● New business models and new sales organizations/setups 
● How to motivate people in no/limited growth market
● Customer qualification 
● Customer experience: How to cascade down to all organization to implement feedback
● Marketing & Sales collaboration and alignment
● Pricing
●Automatization, digitalization 
● CRM Dashboard & CRM roll out
● Masterdata
● Customer centricity via customer service, NPS focus 

Interested to know more? Book an introduction call with Christophe van Gansen

Download Heads of Commercial peer group brochure here